From Insights to Growth
Explore my optimization offerings—crafted to help your store understand user behavior and convert more customers.
How we uncover insights
Our user research services reveal what your visitors actually do, think, and feel on your site—so you can make smarter, faster, and more profitable decisions.
Here’s how we reveal what’s really happening on your site—and exactly what to do about it.
Why it works.
With over 4 years of CRO experience optimizing brands like Woolworths, Canon, and Flying Flowers, I combine quantitative analytics with qualitative research to uncover not just what users do—but why they do it.
Every insight ties directly to conversion impact, ensuring your research investment drives measurable growth.
Research Packages
Every business is at a different stage of optimization. That’s why our research packages are designed to meet you where you are—whether you need a quick diagnostic or a full-scale research partnership.
CRO Research Audit (One-Time Engagement)
Quick, diagnostic insights for fast wins.
Includes:
Heatmaps & session recordings
Funnel & analytics review (GA4)
Actionable recommendations report
Perfect for: Spot-checking performance issues, launching CRO programs, or prepping for a redesign.
Research Sprint (4–6 Weeks)
Deep dive for major optimization moves.
Includes everything in the Audit, plus:
On-site surveys & polls
User testing
Customer journey mapping
Comprehensive Insights Playbook
Perfect for: Redesigns, product launches, or uncovering growth opportunities at scale.
Ongoing Research Partner (Monthly Retainer)
Your outsourced user research team.
Includes:
Continuous heatmap & session analysis
Ongoing surveys & feedback loops
Monthly insights calls
Quarterly research roadmap
Prioritized recommendations & support
Perfect for: Brands that want a steady stream of user insights powering CRO, UX, and product teams year-round.
Ready to understand your users - and convert more of them?
Whether you’re just starting with CRO or scaling a mature optimization program, our research services are built to meet you where you are.
Let’s uncover your next biggest growth opportunities together.